Synthetic Grass is all we do 365 days of the year. We are YOUR artificial grass professionals.

The world’s most environmentally friendly synthetic grass.
Our projects have taken us all across the USA to Europe and the Caribbean.
With a history dating back to the late 1990’s.
Engineered Solutions from Experience – Playground Padding for fall protection – Pet Turf options that lead the industry
The Best Synthetic Golf Surfaces – We are golfers and no one does this better.

We make it easy, 365!

Stan Pennington
Stan PenningtonFounder, Principal
Following a passion for golf, Stan started a backyard golf green business that has now become an international synthetic grass distribution and installation firm. With a background in finance and well over 2 decades of synthetic grass experience , his history with the Grass!365 business system boasts about many successes. Happy Clients, improved properties and many successes helping start individuals in their own synthetic grass business are some of the accomplishments Stan has participated in over the years. A passion for golf now takes a backseat to his wife and two young children. They live in the beautiful lowcountry of South Carolina.

Jim Allison
Jim AllisonDevelopment
Jim Allison oversees Development for Grass!365. He has been a resident of Arizona since 1975. Prior to moving to Phoenix, Jim grew up in Iowa where he attended high school. He is a graduate of Arizona State University and remains a Sun Devil at heart.

Before running Development for Grass!365, Jim spent more than twenty-five years as an executive with a golf management companies where he oversaw sales and marketing for a portfolios of over 400 golf properties. Jim has also started, built and sold franchise locations and other small businesses. He understands the value of business development and business ownership.

Jim Allison
Direct: (480) 225-9680

First time we worked on a synthetic grass installation.

We changed our Business name from Pennington Golf Design to IntelliTurf to reflect our diversified product offering.

Our first Franchisee came aboard in Salt Lake City, UT.

Changing from the industry standard Urethane backing to our fabric backing allowed Grass!365 to be the first synthetic grass company to offer a full line of 100% 1-Step Recyclable Synthetic Grass products. Grass!365 – the world’s most environmentally friendly synthetic grass.

Added Tulsa Oklahoma location.

Added Sierra to our family. Covering the Reno and Lake Tahoe area

3 new locations – Nashville, Boston and Denver.

Today IntelliTurf has 11 locations from California to Charleston and from Miami to Boston. Let us show you how we build regional synthetic grass businesses.

Our First Franchisee – Lars Skylling of Utah renewed his agreement for another 10 years.

Bluegrass IntelliTurf represents Lexington, Louisville and Northern Kentucky and marks our 15th location. We will never be a 4,000 unit business. We find the right people in the right places and support them however we can.

To highlight our new solutions and systems, we updated our brand to accurately reflect what we do, what our clients get – it is not synthetic grass, it’s Grass!365

Grass!365 - Thriving through the good and the bad.

The synthetic grass industry continues its growth pattern and Grass!365 is proof that hard work and dedication to a customer’s needs will deliver desired business results.

Over two decades a business will live through many market environments, both good and bad. It is a big benefit to see how history has affected our business over the past 20 years.

The Dot-Com bubble did not hurt us, we grew through the housing crisis in 2008 and during the COVID pandemic our growth only accelerated. Come see why Grass!365 has survived and thrived in all types of economic twists and turns.